One-time projects that solve urgent problems. Most clients start here, see results, then scale to complete operational systems.
These aren't my primary business. Operational systems are. But I offer Foundation Services for three specific reasons:
Immediate Value
You have an urgent problem - no website, broken Google presence, terrible site speed. These solve that fast with minimal investment.
Trust Building
Many businesses aren't ready to invest $15K-50K in complete operations until they've worked with me on something smaller. Foundation projects build that trust.
Gateway to Transformation
About 70% of Foundation clients discover bigger operational issues during the project and upgrade to Stage 2-3 systems within 6 months.
If you need a quick fix, great. If you discover you need more, I'm already there working with you.
Complete GBP setup and optimization so you show up first in local searches.
✓ Profile audit and cleanup
✓ Category and keyword optimization
✓ Professional description writing
✓ Photo optimization (up to 25)
✓ Service menu setup
✓ Q&A section configuration
✓ Review response strategy
✓ 30-day performance report
Investment: $500-2,500 one-time
Timeline: 1-2 weeks
Not included: Photo/video production, ongoing management, review generation campaigns, paid ads
Booking-focused website architecture designed for conversions, not just aesthetics.
✓ 5-10 page website
✓ Mobile-responsive design
✓ Speed optimization (sub-3 seconds)
✓ Contact form automation
✓ Click-to-call and text
✓ Basic booking integration
✓ AI chat widget ready
✓ 2 rounds of revisions
✓ Training and 30-day support
Investment: $2,000-8,000 one-time
Timeline: 3-4 weeks
Not included: Custom copywriting, professional photography, e-commerce, advanced automation (that's Stage 2)
Fix existing website speed, mobile, and conversion issues that are costing you customers.
✓ Website speed optimization
✓ Mobile responsiveness fixes
✓ Core Web Vitals improvement
✓ Broken link and error fixes
✓ Form functionality testing
✓ Security scan and hardening
✓ Analytics setup/verification
✓ Conversion tracking
✓ Performance report
Investment: $2,000-3,500 one-time
Timeline: 1-2 weeks
Not included: Design changes, content rewriting, new features, ongoing monitoring
Professional photography and video for your website and digital presence.
✓ Half-day on-site shoot
✓ 50-100 professional photos
✓ 3-5 short-form videos (30-60 sec) ✓ Team, location, and service photos
✓ Process and action shots
✓ Web-optimized delivery
✓ Print-resolution files included
Investment: $1,500-5,000 per project
Timeline: 2-3 weeks (shoot + editing)
Not included: Ongoing content creation, social media management
1. "We optimized your Google Business Profile and traffic went up 40%. But you're still missing calls after hours."
→ Many upgrade to AI Phone Receptionist (Stage 2 Operations)
2. "We built you a high-converting website. But booking is still manual and leads are falling through the cracks."
→ Many upgrade to Complete Booking & CRM System (Stage 2)
3. "We fixed your site speed and performance. But you need full automation and integrated systems to scale."
→ Many upgrade to Complete Systematization (Stage 3)
That's by design. We solve the urgent problem, then show you what's possible when you build proper infrastructure.
20-minute consultation to determine which Foundation Service fits your immediate need. We'll scope it, price it, and get you scheduled.
Quick turnaround. Most Foundation projects complete in 1-4 weeks.